Think Outside the Job Posting Box

December 19, 2016

Finding talent is tough. The right talent for your company is out there, but a simple job posting isn’t going to win them over. Today’s job seekers are smarter and are looking for companies who are going above and beyond to attract talent. Consider adding some flair to your recruitment process and strategy and the results may surprise you.

Social Media

In a 2016 survey by Job Seeker Nation, results showed that a whopping 67% of those surveyed reported they used Facebook to find jobs. Having a social presence demonstrates your digital savvy and how you’re making an effort to be up with the latest social trends. Social media is also a great tool to illustrate your company culture. Post company updates and news as well as pictures of office events and day to day happenings to give candidates an inside look at your office dynamic.

Employment Brand

Professionals want to work for companies that fit their lifestyle and values. Job postings serve a valid purpose of listing requirements and job responsibilities, but their usefulness ends there. They can’t convey company culture or even begin to give a sense of what it’s like to work at your company. The purpose of an employment brand is just that though, and you can showcase it through your company website and social media channels. When you infuse the personality and culture of your company into every digital outlet, candidates can get a better feel for if it’s going to be a good fit. The messages you send about your company however should be cohesive across every platform. Start with your website and make sure that it clearly conveys the company’s mission, vision, and values.

Reach Out

Some professionals are passive in the sense that they aren’t necessarily looking for a job but are open to new opportunities. Be proactive and do some of the legwork instead of waiting for candidates to find you. If you truly want top talent, visit places where top talent gathers, especially through online professional communities and platforms.

The Value of the Right Find

Connecting with the right talent is invaluable for your company. While posting a job on the company website or job board is quick and easy, it’s not enough in today’s competitive talent search. Think outside the job posting box because that’s where the talent is.

About NextGen

NextGen is the brainchild of longtime telecom professionals with nearly 50 years of experience and millions of dollars in Telecom Recruiting Services. We focus on establishing long term relationships with our clients and candidates so we can recruit the best and the brightest in the telecom industry. This ‘quality over quantity’ approach is at the heart of everything we do and has resulted in successful job placements at Fortune 1000 firms worldwide.

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